Home Health Line
03/02/2009
If theft or plain carelessness causes your agency to lose a laptop loaded with unencrypted patient information, better brace for much stricter HIPAA enforcement than has occurred until now.
03/02/2009
Hospital-based agencies are stepping up their marketing efforts to boost Medicare referrals, and some freestanding agencies are feeling more threatened by these competitors than usual.
03/02/2009
Oakwood Home Care increased its referrals from thoracic surgeons at its parent hospital to 80% of its surgeon’s patients from 10% in one year by stressing the agency’s specialty programs
03/02/2009
Social networking sites have enabled agencies to get business from high school friends, partner with competitors and provide education to thousands of potential clients with the click of a mouse.
03/02/2009
No surprise: The government disagrees with National Association for Home Care & Hospice arguments for halting the case mix-related reductions in Medicare’s 2009 and 2010 home health payments.
03/02/2009
Home health agencies that recruit marketers from other industries could benefit from the recession and recent layoffs, which have left quality marketers without jobs.

Login

User Name:
Password: